You have worked hard for twenty years. 

It is still not enough.

If you are a woman approaching 50, your super has gaps, redundancy is all around you, and somewhere in the back of your mind you are asking
What does my next chapter actually look like? 
I have rebuilt my career five times. Now I am building four income streams in public and showing you every step. Follow the journey. Build yours.

Build Notes. Free, weekly.

What I am building. What is working. Every week in your inbox.

No spam. Unsubscribe anytime.

What This Is

Not a course.
A living document.

 

Every week I document exactly what I am building, what is working, what is not, and what it is costing in time, money, and energy.

There is no polished version of this. No retrospective success story from three years ago. Just me, turning 50, building multiple income streams in real time and showing you everything.

 

01

Build Notes

My weekly newsletter documenting the build. What I am doing, what is working, and what I would do differently.

 

02

The Portfolio

My community for women already building or ready to start. Monthly calls, shared accountability, my active presence. You do not build alone.

 

03

The Practicum

My structured programme that walks you through building your first income stream step by step. Not a simulation. An actual business, with me alongside you. Community membership included.

 

04

The Case Studies

Four live businesses I am documenting from day one. Every decision, every result, every pivot. The proof behind everything you see on this site.

About Me

Turning 50 in 2027.
Building in public.

 

I am turning 50 in 2027 and I am building everything you see here in public, in real time, showing you what works and what does not.

I started my career as an executive assistant. Then real estate, where I worked in sales and ran my own agency until it was closed by the 2012 Queensland floods. Then recruitment. Then teaching Business Management, Economics and Careers Education at secondary school across Australia, Indonesia and Vietnam. Then lecturing in International Business at university. Then a startup connecting 8,000+ professionals with employers across 119 countries. I raised $100K USD in angel funding, joined the Amazon AWS EdTech Accelerator, and eventually shut it down.

I am not building from a place of having it all figured out. I am building because I have tried enough things to know what actually works, and I think you deserve to see every step of it.

 
Executive MBA + Postgraduate Certificate, Careers Education — RMIT University.
 
University lecturer — International Business and Careers Education, RMIT (Australia), Universitas Ciputra (Indonesia), and WSU (Vietnam, Guest)
 
Secondary school teacher — Business Management, Economics and Careers Education across Australia, Indonesia and Vietnam.
 
Real estate sales agent and agency ownerclosed by the 2012 Queensland floods.
 
Startup founder — 8,000+ professionals, 119 countries, $100K USD raised, AWS EdTech Accelerator Singapore. Built it, ran it, closed it on my own terms.
 
34,000+ LinkedIn network — built in public, no shortcuts.
 
Cheraine Escott, Kyoto, 2026.
The Live Builds

Four businesses.
All documented.

Case Study 001
Live. Building Now.
 

Jobclub

Career positioning and market visibility for senior professionals navigating the Australian job market after a role transition.

Case Study 002
Live. Building Now.
 

Elroy

Done-for-you LinkedIn positioning for ANZ founders. Ghostwriting and DMs to reach your ideal client and sell more of your product or service.

Case Study 003
Live. Building Now.
 

Nanna Chez

Building a senior travel influencer brand for my 78-year-old mum who lives between Bali, Kyoto and Melbourne.

 
Case Study 004
Live. This Is It.
 

Portfolio Careers

This site. A build-in-public education platform built from zero. Newsletter, community, and a full practicum programme.

 
How It Works

Follow my build.
Then build your own. 

 

I designed this as a journey. You start by following what I am building, then join my community of women already building, then formalise it with the Practicum. Nobody jumps straight to the doing.

01

Read My Newsletter

A weekly update sharing the challenges I face. What I am building, what is working, and what I would do differently. This is where most women start. Get inspired to build your own.

 Free always

02

Join My Community

A paid community for women already building or ready to start. Founding members get in at the lowest price it will ever be. Weekly calls, shared progress, my active presence. You do not build alone.

Open Now

03

Build Your Portfolio

The Portfolio Practicum is a structured programme that walks you through building your first income stream step by step. Not a simulation. An actual business. Community membership is included.

Opening 2026

04

Go Further Together

Once you have built your first income stream, the work does not stop. Stay in the community, keep building, and share what you've learned with the next wave of women coming through behind you.

Ongoing
Ways to Start

Start following.
Start building.

 

You do not need to be ready to commit right now. Start with my newsletter. Read for a few weeks. See if I am the right person you want to learn from. When you are ready, my community and my waitlist will be here.

Build Notes — My Free Weekly Newsletter

What I am building. What is working.

Inside four live businesses. Every decision, every result, no filter.

Practicum Waitlist — Opening 2026

First cohort. Founding member pricing.

Waitlist members get early access and founding member pricing before the public launch. Community membership included.